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TikTok Ads – a New Frontier

TikTok positions itself as a platform that is ‘connecting brands today with the consumers of tomorrow’. A staggering 41% of its total users are aged between 16-24, something that certainly lends itself to TikTok’s self-described youthful vigour. In other words, advertising on this platform welcomes an opportunity to reach a mix of audiences.

Read the full article here: https://www.advertisingweek360.com/tiktok-ads-a-new-frontier/

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