TikTok has emerged as the platform with a highly engaged user base. It is popular for those users who want to take in as much as they can with a minimal time commitment. To maximize your brand’s reach on TikTok and minimize your ad spend, you will have to match an average TikTok user’s creativity and the quest for fun.
Below are 5 tips that could help you make the most out of your budget on TikTok:
- Create fun content
- Bank on user-generated content
- Initiate hashtag contests
- Collaborate with influencers
- Utilize trending tracks
Read the full article here: https://www.martechadvisor.com/articles/social-media-marketing-2/advertising-on-tiktok/